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AFC and Hung Thinh Land announce sponsorship deal

Posted: 07-10-2021

Leading Vietnamese real estate developer to become an Official Global Supporter of the AFC Asian Qualifiers – Road to Qatar^TM

The Asian Football Confederation (AFC) has today announced a new partnership with Hung Thinh Land, a leading property developer in Vietnam, for the AFC Asian Qualifiers – Road to Qatar^TM.

Hưng Thịnh Land trở thành Đối tác tài trợ toàn cầu World Cup 2022 Khu vực Châu Á

The global sponsorship commences immediately from matchday three of the AFC Asian Qualifiers – Road to Qatar^TM, which will see Vietnam face China PR on neutral soil in the United Arab Emirates. The final round of the qualification for the FIFA World Cup Qatar 2022^TM features Asia’s top 12 national teams.

Dato’ Windsor John, the AFC General Secretary, said: “The AFC is delighted to welcome Hung Thinh Land as the latest partner of the AFC’s ever-expanding family of reputable brands.

“Vietnam’s historic qualification for the final round of the AFC Asian Qualifiers is one of the most inspiring success stories of Asian football in recent history, one which further strengthens the undeniable passion for the game in the country”.

“We would like to thank Hung Thinh Land for showcasing their faith in the AFC and for recognising the value proposition of our world-class competitions to enhance the connection with fans and consumers alike.”

Mr. Nguyen Dinh Trung, Chairman of Hung Thinh Corporation said: “Following the recent unprecedented advancement of Vietnam’s national football team to the final round of the AFC Asian Qualifiers, a unique opportunity has opened up for Hung Thinh Land to partner with one of Asia’s most prestigious competitions.
We are excited about the opportunity to engage with fans locally and across the region, and we are proud to bring our support as a Vietnamese business to a major sports event that is consumed and enjoyed globally.”

Fans are looking forward to thrilling matches from Vietnam. Photo: Tuan Huu

Patrick Murphy, Board Member and CEO at FMA, added: “I would like to extend a warm welcome to Hung Thinh Land, the first Official Global Supporter of the AFC Asian Qualifiers – Road to Qatar^TM from Vietnam. Hung Thinh Land joins the AFC family of sponsors at a critical time in the Vietnam national team’s World Cup qualification campaign.

Third matchday in October 8, 2021 will offer Hung Thinh Land a first major opportunity to reach and engage fans at home and all over Asia, especially during the much-anticipated China PR vs. Vietnam fixture. The team at FMA is looking forward to working with Hung Thinh Land.”

About the AFC

The Asian Football Confederation (AFC) is the governing body of Asian football and one of the six Confederations making up FIFA. Established in 1954, the AFC is headquartered in Kuala Lumpur, Malaysia, and comprises 47 Member Associations. The AFC organises the AFC Asian Cup and the AFC Women’s Asian Cup, which are the flagship Continental national team competitions, while the AFC Champions League is the premier competition for Asian clubs, drawing millions of fans to the beautiful game across the length and breadth of the Continent and beyond.

About Hung Thinh Land

Hung Thinh Land Joint Stock Company - The best residential real estate developer of Southeast Asia in 2020 - is a key member of Hung Thinh Corporation, offering more than 100 diverse projects with real quality and value. Understanding the real estate market over the past 20 years, along with the global development trend, Hung Thinh Land is continuing to carry out the mission of creating new values - smart, for a prosperous life.

With sustainable business as the guideline for development, along with community building activities, we hope that accompanying Vietnamese football will partly raise the level of national football, promote the sports spirit in the community and contribute to promoting Vietnamese sports to international friends.

Over the years, Hung Thinh Land is one of the units that has always actively participated in the development of Vietnam’ sport, especially in football. In December 2020, Hung Thinh Land and TopenLand has sponsored VND 300 billion for TopenLand Binh Dinh FC in 3 seasons of V.League 2021 – 2023. Hung Thinh Land has also sponsored Vietnam Football Federation (VFF) to pay salary for coach Park Hang Seo and experts in 3 years (2020 – 2023) and sponsored VND 100 billion for the Vietnamese women’s football team and young woman’s team aiming to FIFA World Cup 2026 in 5 years (January 1,2020 to December 31, 2024).

About Football Marketing Asia (FMA)

Football Marketing Asia (FMA) is the exclusive commercial partner of the Asian Football Confederation (AFC) for the rights cycles 2021-2024 and 2025-2028 (excluding (i) Japan in the case of media and certain sponsorship rights; and (ii) MENA in the case of media rights). FMA is headquartered in Hong Kong S.A.R., with offices in the Middle East, Southeast Asia and China PR. FMA combines unparalleled global football experience with in-depth Asian know-how and expertise.

To learn more, please visit: www.FootballMarketingAsia.com

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